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Tobacco Cessation Counseling, Intensive Visit

Georgia rates for HCPCS 99407

A healthcare provider spends more than ten minutes in a focused counseling session helping a patient quit smoking or other tobacco use. The visit covers strategies for quitting, coping with cravings, and may include a discussion of medications that can help. It is a longer, more in-depth session than a brief tobacco-cessation check-in.

Rates data updated October 2026.

How much does Tobacco Cessation Counseling, Intensive Visit cost?

$28.84

Typical physician fee. In Georgia, October 2026.

Insurers have agreed to pay about $28.84 for this service. Most negotiated rates run $25.70 to $38.02.

These are rates insurers have negotiated with providers, not the amount a patient is billed. What you owe depends on your plan's deductible and coinsurance. Based on rates published by 8 insurance carriers under federal price transparency rules.

How much rates vary

Facilitymedian $25 · 10th to 90th $23 to $26Professionalmedian $29 · 10th to 90th $23 to $54
$20$50facility $25professional $29

Distribution of negotiated rates across all payers (price axis is log-scale). Small sample; interpret with caution. Need provider-level prices or 24+ months of history? Contact us.

Rates by insurance carrier

Insurance Carrier
Aetna
Setting
Facility
Modifier
None
Typical Low
$22.91
Median
$24.55
Typical High
$25.70
Aetna
Setting
Professional
Modifier
None
Typical Low
$22.91
Median
$26.30
Typical High
$67.61
Ambetter
Setting
Professional
Modifier
None
Typical Low
$23.99
Median
$39.81
Typical High
$53.70
Anthem BCBS
Setting
Professional
Modifier
None
Typical Low
$23.44
Median
$28.18
Typical High
$47.86
CareSource
Setting
Professional
Modifier
None
Typical Low
$25.12
Median
$33.11
Typical High
$40.74
Cigna
Setting
Professional
Modifier
None
Typical Low
$23.44
Median
$30.20
Typical High
$64.57
Kaiser Permanente
Setting
Professional
Modifier
None
Typical Low
$22.39
Median
$31.62
Typical High
$112.20
Oscar Health
Setting
Professional
Modifier
None
Typical Low
$25.12
Median
$41.69
Typical High
$61.66
United
Setting
Professional
Modifier
None
Typical Low
$23.99
Median
$32.36
Typical High
$54.95
2 more rates with less common billing modifiers

A modifier changes what was billed, for example a reduced or repeated service. Each of these modifiers carries under 10% of the published rates for this code. Modifier combinations, and modifiers with fewer than 30 rates for a carrier, are not listed.

Insurance Carrier
Ambetter
Setting
Professional
Modifier
25 · Same-day visit
Typical Low
$28.18
Median
$28.84
Typical High
$56.23
Anthem BCBS
Setting
Professional
Modifier
EP · Child screening program
Typical Low
$20.89
Median
$20.89
Typical High
$26.92

Where Georgia sits

The same service costs 3.0 times more in Alaska than in New Jersey. Every bar is a state, most expensive first. Touch or drag across it to read any state, then open that state for its carriers and full range.

Georgia· 23rd of 51

$28.84

AK $64.57NJ $21.88

Median negotiated rate in each state, from every insurer that publishes one. States where no insurer publishes a rate for this service are not shown.